Ducati Manchester

THE PROJECT

Ducati approached us to build a unique customer loyalty app that does so much more! We built a unique Loyalty app that lets Ducati customers see their Tier and loyalty points through an awesome digital rev counter, we also extended the app to do so much more including My Garage, which shows all bikes purchased by the customer through Ducati, all its information and also when its service due date is, The Ducati Loyalty App is a fully featured, necessary app for any Ducati Customer.

THE CHALLENGE

The challenge we had to face was that Ducati already had their “in-store” Management software already in place with all customer details already stored, we therefore had to use smart API techniques to pull, share, save and display data to ensure all systems were kept in sync.

We also had to ensure no downtime or disruption to the Ducati software due to the daily use and requirements, so we had to ensure we built our system in a modular, clean way that simply utilised the data we required.

Currently also, if a customer needed to see what loyalty points they have or when their service was due for a bike they have, they would have to speak to a member of the Ducati team, this takes a lot of administration time over the year.

 

 

THE SOLUTION

We heavily integrated the Mobile App into the current DMS (Dealer management system) utilising smart API Techniques seamlessly that did not disrupt the daily function of their current software. Ducati already had established software to manage their customers, we bolted our system onto theirs which enabled the customer information to sync between the App and the DMS effortlessly.

We have managed to create an account based loyalty app for Ducati customers that present all of their loyalty and bike information to them through their very own dashboard in the Ducati App. All bikes purchased can be viewed in the My Garage Section and customers can easily track Service Due dates and a whole lot more effortlessly, eradicating the need for administration time.

THE RESULTS

1.6K Impressions in 24 Hours

210 Downloads in 24 Hours

515 Sessions in 24 Hours

No App Crashes Since Launch

Only 8 Uninstalls Since Launch

READY TO SEE HOW WE CAN HELP YOU?